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Sales Enablement bloggers on Knowledge and Context
On December 1, 2009 Matthias Roebel from EnableYourSales.com/blog wrote the following post entitled “It is time to think about creating an enterprise context”: “Hang on a second! Could the following be...
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Harsh words about Sales 2.0
The following quotes have not been written by myself. I found these different statements regarding Sales 2.0 in discussions on LinkedIn. I’m leaving out the names of the people who wrote them as I...
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What is Sales 2.0?
I just saw the following article at www.sales2.com. From a Sales Enablement point of view line item #3 in the table below is particularly noteworthy. “By Mary Gospe, KickStart Alliance, via New Sales...
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Sales 2.0 tools that help align Sales and Marketing
On January 11, 2010 sellingpower.com posted ‘Sales 1.0 vs Sales 2.0: Tools That Help Align Sales and Marketing’: “The seemingly endless turf battle between sales and marketing is among the more useless...
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How Registration Forms are Killing B2B Software Marketing
On January 13, 2010 Kim Cornwall Malseed wrote ‘How Registration Forms are Killing B2B Software Marketing’: “I’ve been reminded once again of what a mistake it is for B2B software companies to force...
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Social media changes the deal closing process
‘How the social media changes the deal closing process’ by Pat Kitano (@pkitano) from mediatransparent.com, on March 2, 2010. “The definition of online presence for a business is changing. Until...
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Forrester Research on two innovative European vendors
Peter O’Neill (@poneillforr) from Forrester Research, Inc. on two interesting European software vendors he spotted, from March 7, 2010: “[...] I like that there are these European companies with some...
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Reflections on the Sales 2.0 conference 2010
Matthias Roebel (@mroebel) from EnableYourSales.com/blog just posted the following reflections on the Sales 2.0 conference: “My head is still spinning after two days at the Sales 2.0 Conference in San...
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Get the sales and marketing organization to have a common understanding where...
On March 9, 2010, Christian A. Maurer (@camaurer) posted ‘Sales Process’ Is In The Air at his blog ultimatesalesexecresource.blogspot.com: “There is a lot being written about the sales process these...
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Reputation 2.0
A fellow Torontonian, Tibor Shanto posted ‘Reputation 2.0′ on his blog SellBetter.ca/blog/, on March 18, 2010: Your Reputation Gets Around Even When You Don’t! When I was young(er) and just entering...
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Sales 2.0 may put you out of business
On February 4, 2010, @3forward / 3forward.com posted ‘Sales 2.0 May Put You Out of Business’: “Dan and I recently hosted a brainstorming coffee meeting with a couple business owners considering dipping...
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We don’t just need more information – we need more information organized in a...
The following is a collection of posts from around the blogosphere that make the case that we need to improve on how we organize the firehose of information every B2B enterprise aims at its sales reps...
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What helps sales reps to achieve their targets? Case studies, case studies,...
On March 1, 2010, Lilia Shirman (@B2BGuru) wrote the post To reach the moon, match enthusiasm with (sales) resources. These 5 really help! on her blog revenueorchard.com: “[...] Setting big goals at a...
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Social Media Marketing for B2B – A podcast interview
I just listened to this podcast interview with Paul Dunay from Avaya on social media marketing for B2B (SMB) by Chris Herbert, from June 4, 2010: Producers: Chris Herbert, B2B Specialist & Founder...
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Reading List – End of August 2010
“Forrester’s Santucci: Sales Enablement Defined” (Kathleen Schaub; August 23, 2010): “[...] more and more people touch customers along the demand chain. [...] extend Sales Enablement constituents to...
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Chief Listening Officer – Chief Listener – CLO
My job title explained by Advertising Age: ‘Chief Listeners’ Use Technology to Track, Sort Company Mentions Relatively New Role Is Becoming More Commonplace in Major Marketing Companies by Irina...
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The Importance of Context
On September 7, 2010, Matthias Roebel from BizSphere.com/blog wrote “The Importance of Context for the Enterprise 2.0″: Just a few days ago Joe Galvin from Sirius Decisions wrote about how important...
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Reading List – Middle of September 2010
“Forrester announces Sales Enablement Conference focused on Selling into the New Economy” (Tom Pisello; September 09, 2010) “Sales Enablement Efficiency?” (Tom Pisello; September 03, 2010)...
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Prospecting and lead generation in times of Sales 2.0
On February 7, 2012, Lauren Carlson wrote 5 Social Media Strategies for B2B Sales Success. In her post Lauren presents five ways in which B2B sales professionals can leverage social media to find and...
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Developing and rolling out apps for b2b sales people
FatStax Mobile Apps just published a document with 8 steps on implementing iPads for your sales force. Of those 8 steps I would like to share steps 3-6 below. You can download the full document here or...
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